For nearly 30 years, Les Places d'Or has established itself as the reference show in the world of design and luxury packaging. This unmissable event gives manufacturers and designers the opportunity to present their most beautiful creation and achievement of the year, making Places d'Or a revealer of trends in the luxury packaging market.

STORA ENSO: Materials and solutions for a renewable future

Part of the bioeconomy, Stora Enso is a leading global provider of renewable solutions in packaging, biomaterials, wooden constructions and paper. We believe that everything that is made from fossil-based materials today can be made from a tree tomorrow.

Stora Enso is known as a supplier of premium cartonboard for luxury packaging, but the company has a lot more to offer to cosmetics and luxury brands who want to make their products more sustainable. Utilizing renewable fibre from trees, Stora Enso develops and offers fibre-based biocomposites to replace plastic in cosmetics packaging, textiles made of cellulosic fibre, and renewable, multifunctional ingredients for cosmetics.

“Based on wood fibre, our solutions and materials are renewable and recyclable. They offer low-carbon alternatives to products based on non-renewable, fossil materials,” says Yousra Gherairi, Business Development Manager, Cosmetics & Luxury, at Stora Enso Consumer Board division. “Our cartonboard products Ensocoat™ and Performa Brilliance™ are tailored for cosmetics and luxury packaging. Our DuraSense™ biocomposites can reduce plastic in primary packaging for cosmetics.”

Stora Enso makes every effort to use 100% of a tree for the products as well as for producing bioenergy. The company practices and promotes sustainable forestry, and works to ensure that more trees are planted than are harvested. In production, Stora Enso is pushing towards carbon neutrality as much as it is technically and commercially feasible. As a renewable materials company that minimizes waste, Stora Enso operates at the heart of the bioeconomy and contributes to a circular economy.